Building Better Business through Brain Science

Connecting Brain Science and Business to Build a Better Society

How Can AI and the Human Brain Work Together?

Wharton’s Elizabeth (Zab) Johnson and Michael Platt join Eric Bradlow, vice dean of Analytics at Wharton, to discuss how AI is being used in neuroscience to better understand the human brain. The conversation covers remarkable research developments in measuring brain activity, replicating speech and mobility, mental health, and more. This interview is part of a special 10-part series called “AI in Focus.”

Our Community

We are a community of faculty, undergraduates, graduate and professional students, and staff interested in connecting brain science and business.

Michael Platt and collaborators studied how physiological measures like heart rate synchrony can guide decision-making in groups.

Learn More

The Leader’s Brain: Enhance Your Leadership, Build Stronger Teams, Make Better Decisions, and Inspire Greater Innovation with Neuroscience

A pioneering neuroscientist, Michael Platt, reveals how brain science can transform how we think about leadership, team-building, decision-making, innovation, marketing, and more.

Learn More

Michael Platt and Zab Johnson have a conversation on the present, and future, of neuroscience and artificial intelligence.

Learn More

On Friday, November 3, more than 100 attendees from industry and academia gathered on the eighth floor of Huntsman Hall at the Wharton School for the 2023 Wharton Neuroscience Summit, the first since 2019.

View the full recap.

Wharton Led / Penn Wide

As a premier research business school, Wharton boasts an outstanding faculty, a thriving MBA program, a strong research PhD training program, and unequaled undergraduate program situated on a cohesive and compact campus in Philadelphia, a major east coast city that is riding a new wave of financial and cultural investment tied to the new urbanism movement. These assets are complemented by the University of Pennsylvania and all of its constituent Schools, including Arts & Sciences and the Perelman School of Medicine.



Driving new research discoveries and novel applications.



Developing future leaders at the nexus of business and brain science.



Connecting Wharton, Penn, alumni, business leaders, scientists, policy makers, and the public.



Bringing experts in business and academia together.



Providing opportunities to learn, engage, and connect.


Learning by Doing

Interested?  Get involved in research and take courses with world leaders and experts.



Wharton Neuroscience Summit

November 1 | 09:00 AM - 04:00 PM
The Wharton School

Women in Data Science @ Penn Conference

February 14 | 09:00 AM - 03:00 PM
University of Pennsylvania


Join our community and get updates on events and available opportunities.

Subscribe to Our Mailing List

Come Visit Us!

Get your free Wharton Neuroscience Initiative pen*

Office Hours: Monday to Friday, 9 to 4:30 pm

106 Steinberg-Dietrich Hall
3620 Locust Walk
Philadelphia, PA 19104
Ph. 215-898-7766

*while supplies last

106 Steinberg-Dietrich Hall
3620 Locust Walk
Philadelphia, PA 19104
Ph. 215.898.7766
NSI Logo