Building Better Business through Brain Science

How Can AI and the Human Brain Work Together?

Wharton’s Elizabeth (Zab) Johnson and Michael Platt join Eric Bradlow, vice dean of Analytics at Wharton, to discuss how AI is being used in neuroscience to better understand the human brain. The conversation covers remarkable research developments in measuring brain activity, replicating speech and mobility, mental health, and more. This interview is part of a special 10-part series called “AI in Focus.”

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We are a community of faculty, undergraduates, graduate and professional students, and staff interested in connecting brain science and business.
Two people jogging on a path, one holding a sandwich and the other a drink bottle, surrounded by greenery, wearing colorful activewear.

In an essay in the New York Times, Emily Falk, of the Annenberg School for Communication explains why you might be doomscrolling and how you can make better decisions.

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A cartoon robot places a light bulb into a box on a conveyor belt, representing automation and innovation in manufacturing.

New research from our WiN Affiliated Faculty Member, Gideon Nave, and fellow faculty member, Christian Terwiesch, shows that AI users tend to generate similar ideas, which can hinder innovation.

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A person is talking to another who looks concerned, with a thought bubble showing sun and clouds. Nearby, children are playing soccer on a field.

In an essay for The Wall Street Journal, Emily Falk, of the Annenberg School for Communication explains how small talk establishes a brain “synchrony” that allows for more meaningful conversations.

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A speaker stands in front of a large screen displaying the title "When Disaster Strikes: Resilience in Context." The screen shows colorful abstract imagery and affiliations with institutions like Wharton and Penn. The audience is facing the speaker.

On Friday, November 1, 2024, the Wharton Neuroscience Initiative hosted its annual Wharton Neuroscience Summit on campus at the University of Pennsylvania led by Michael Platt and Zab Johnson. The focus of this year’s Summit: Adaptivity and Resilience for Business Leaders, generated a wide range of insightful presentations and panels on how leaders can anticipate, adapt to, and grow from the myriad challenges that one can experience at work and at home.

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Cover of the book "The Leader''s Brain" by Michael L. Platt, featuring a blue background with interconnected nodes, representing neuroscience.
The Leader’s Brain: Enhance Your Leadership, Build Stronger Teams, Make Better Decisions, and Inspire Greater Innovation with Neuroscience

A pioneering neuroscientist, Michael Platt, reveals how brain science can transform how we think about leadership, team-building, decision-making, innovation, marketing, and more. Learn More

A pink brain on a wooden surface with numerous black arrows pointing in various directions, symbolizing complex thinking or decision-making.

Psychologist and WiN Affiliated Faculty Member, Joe Kable, examined how lesions in specific parts of the prefrontal cortex reveal the brain’s strategies for managing delayed gratification.

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Developing future leaders at the nexus of business and brain science.

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106 Steinberg-Dietrich Hall
3620 Locust Walk
Philadelphia, PA 19104
Ph. 215.898.7766
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